Kan Zhong Yi: Online and Offline, Dual-Core Powered Mobile Health App
Author:Ning Zhou, Jing Chen, Tingting Hu, Zhongfeng Qin  PageView:7  Download:0
Category:Business Case
“Kan Zhong Yi” is a mobile app designed to reserve Traditional Chinese Medicine (TCM) doctors for home visiting. Based on operation experience of offline TCM hospital, rich TCM resources and deep understanding on TCM market, “Kan Zhong Yi” has been integrating mobile-based operation and product model with traditional TCM services. Its online and offline, dual-core powered mobile healthcare model of “Kan Zhong Yi” is gaining a growing user acceptance and popularizing the TCM. December 2015 signaled a downward spiral in Internet Venture Capital, seeing virtually zero projects for O2O Home Health. Contrastingly, “Kan Zhong Yi”, a mobile app focused on Traditional Chinese Medicine (TCM) service experienced major success, receiving the largest funding in TCM mobile app financing history. “Kan Zhong Yi” employs its offline operating experience in medical institutions, TCM resources, and understanding of TCM market, and uses these advantages to build a mobile app, with the goal of allowing patients to receive diagnostics offline, and receiving their health reports and evaluations online.
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